KEEP IT SIMPLE
1. Utilize Free Tools.
A good number of small business owners make the mistake of employing expensive web design companies to establish their first website presence. It is not uncommon for businesses to spend $1000s to build a 5-page brochure website - yet you can create a unique and professional website in less than hour with free website templates and website builders. Website builders require no prior design and programming knowledge.
2. Post free classified ads.
Craiglist.org is now ranked amongst the top 50 most visited websites on the WWW. Use craigslist to your advantage and advertise your website in niche categories. Also search for classified websites in your niche market. You will be surprised with the results.
3. Write. Announce your Article.
There is no better way to establish your website presence then by becoming an authority in your area of business. Does it really take that long to write one interesting article on weekly basis? What if that same article creates so much buzz about your business that you increase your sales and boost your Google ranking? Submit your article to blogs and article distribution websites and see for yourself.
The links below should help you.
• www.articlesfactory.com
• www.articledashboard.com
• http://ezinearticles.com
• www.articleonramp.com
• www.ideamarketers.com
• www.goarticles.com
• http:///groups.yahoo.com/group/article-announce
4. Be found in Google.
Become a member at SEOBook.com – take an hour out of your day to learn more on how to establish top Google rankings. A few simple steps can keep you from ranking above the competition.
5. Be unique.
If you’ve attended a business school, I’m sure you’ve used SWOT analysis. Strengths, weaknesses, opportunities and threats – take from your competitors and improve on their ideas. Remember Yahoo.com? Remember what Google.com did to it? That one unique idea can separate you from the herd.