I have noticed that some websites that rank well in SERPS make their keywords anchor text throughout their webpage. a good example is << url snipped >>.
Does linking your keywords like that webpage does, give you a better chance of getting in the SERPs than one that does not use anchor text?
The reason I am asking is, because if anchor texting your keywords is better, than would it not be smart to anchor text all of your keywords, but use CSS to change the hyperlinks back to the same color as your text without an underline, so it looks just like normal text. Then no one would know the word in the paragraph of text is a link unless their mouse went over that keyword accidentally in the paragraphs.?
and yes, i do know that it is all about providing quality content to your users, rather than using tricks to get to #1 in the SERP's. otherwise you will never convert users into customers.
just want to know if i have found a hidden tactic.