I signed up for Overture after they offered me a $100 credit last week. Today, I sent them this letter:
To Whom It May Concern,
Please cancel my Overture search account. I signed up just a few days ago looking forward to the recent improvements and competition with Google AdWords, however, I am very disappointed. The interface to add keywords is clunky and time consuming and it takes several days before even the simplest keywords are approved. If I wanted to target a current news event this would not be beneficial to me. Interface aside, the most disconcerting aspect of my experience with Overture was when I logged in this morning to find my credit card had been charged because in one day you used over $70 of my budget when it was set to $5.00/day. With my $5 deposit and the $100 credit, that should have given me at least a month to adjust and monitor the performance of my keywords. As this is not the case, I no longer wish to do spend my advertising budget with Overture. Please cancel my account.
It may also be noted that I experience a conversion rate of around $1.10 with AdWords, I'm currently showing $25.19 as the conversion rate with Overture. This is unacceptable, especially for similar keywords and ad verbiage.
It would appear you have a significant amount of work ahead of you to match the service Google provides me.
Best Regards,
Chris Kenworthy
MediaGroup1
Has anyone else used Overture/Yahoo Search Marketing?