CPM means cost per impressions. It is one way of visiblity through which one can generate huge traffics.
abhinavkumar123 0 Newbie Poster
canadafred 220 SEO Alumni Team Colleague Featured Poster
people need to click the ad in order to count as traffic, whether the impression was cheap or expensive. How that equates in volume of traffic depends on a few factors but size of budget is a big one.
Dani 4,310 The Queen of DaniWeb Administrator Featured Poster Premium Member
CPM is cost per mille, or one thousand impressions. It's often the unit of measurement used when buying or selling banner advertising. As canadafred mentions, while ads might be purchased on a CPM-basis, often the percentage of people who click the ad (know as click-thru rate, or CTR), is used to determine the performance of the ad and whether there was a return on investment for the advertiser.
4611 0 Newbie Poster
shasha7 0 Newbie Poster
"cost per thousand impressions." = CPM
If you have good traffic , its worth trying.
Be a part of the DaniWeb community
We're a friendly, industry-focused community of developers, IT pros, digital marketers, and technology enthusiasts meeting, networking, learning, and sharing knowledge.