My subscription to Norton was up so I looked on this to see what would be good for free. Now the following is not unethical but it is still funny how there is a price for the rich and a price for the poor. I went to Avast and it had the free protection and the premium protection for $49.95.

Now I guess the people who have plenty of money will just pick out the premium protection. I like to look at all of my options. Now when I clicked on the information about the free protection, it has a box that pops up. I guess they figure that these are the people who do not have a lot of money. The box offers you the $49.95 premium protection for $19.95 since you cannot afford the full price. I had never seen this before and found it interesting.

=GoodLuckChuck;1496771= The box offers you the $49.95 premium protection for $19.95 since you cannot afford the full price. I had never seen this before and found it interesting.

Not sure why you would find this "interesting" or unusual. Software companies have items on sale all the time.
I just purchased a photo editing program whose regular price is $90 and I got it on sale for $50. I bought it last week, this week the price is back to the normal $90.
Nothing unusual at all. Virtually ALL av programs offer their different paid version on sale, multiple times a year.
If you look at the Avast Pop up, the offer is good for 5 days.
Go to Avira AV web page http://www.avira.com/en/avira-free-antivirus and compare Free and Paid and choose the free version you will also get a similar offer. So nothing unusual at all.

But the sale was not available when you click on the premium one. It does not say get it at the sale price while it lasts. It was the regular price of $49.95 at the same time as the sale price. But you only get the sales price if you decide that you want the free version and click on the free version.

You only see the above if you click on the free version, not that version. That is like a salesman giving you one price and lowering when you say "no." Although I guess this is how it works when they sell cars. I guess that this is the internet version of haggling. Bargaining or haggling is a type of negotiation in which the buyer and seller of a good or service dispute the price which will be paid and the exact nature of the transaction that will take place, and eventually come to an agreement.

But the sale was not available when you click on the premium one. It does not say get it at the sale price while it lasts. It was the regular price of $49.95 at the same time as the sale price. But you only get the sales price if you decide that you want the free version and click on the free version.

LOL! Well of course it wouldn't be available if you choose the premium version originally. If purchaser is more than willing at the start to pay $49.95, and he is because he clicked the Buy Now button, then why would they say, "oh heck, you can have it cheaper." No, they want new paying customers and additional paying purchasers for the future, so they give the reduced price offer to somebody who wants the Free version, then next year when renewal time comes around the person is more likely to purchase again and this year they have made $19.95 more than they would have made if the person took the Free version. There truly is nothing odd or unusual about it at all nor is it false business practice either. Many people shop this way, "I like the looks of your paid version, but give me a deal to try it". So they do. Nothing wrong or shady about it.

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