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 | I don't know of any way to directly influence the speed with which Google will crawl and index sites, or update the cache. Setting update frequency in your sitemap or meta tags will have no effect -- Google crawls and indexes your site based on other factors, such as site …  |
| | Subdomains can be very useful for SEO, but only in certain situations. Note that search engines to some extent treat a subdomain as a separate domain (website). Thus, the page rank, link popularity, authority, etc of your primary domain will not necessarily be transferred to the subdomain. This means that … |
| | You may be getting at two things here: [LIST=1] [*]Internal linking structure for crawling [*]"Sculpting" specific links to flow or not flow page rank [/LIST] The first is critical for any initial site design. Make sure all pages key to SEO on your site can be reached via HTML links … |
| | Don't worry so much about crawling frequency -- focus on quality and relevancy to your business or website purpose. If frequent updates to your content is relevant, then do it. If your content is "evergreen", don't do artificial things to update it. You do want to keep your site from … |
| | Also, don't rely on the hover technique to verify direct links. It is very easy to spoof this, and make it show your URL but have it link elsewhere, use rel="nofollow", use a redirect, etc. The only way to really validate is to look at the page source, find the … |
| | Yahoo and Microsoft are also supporting this. This is a very important feature for anyone who has problems with canonical URLs. Rather than a mess of 301 redirects, robots tags, rewrites, etc, you can just state the canonical URL for each page and let the search engines figure it out. … |
| | Keywords in the domain name are VERY important. You will rank much better for a keyword if it is in the domain. The challenge is that you can only have one or two keywords in a domain, since you will get dinged if you try to stuff it full of … |
 | [QUOTE]* Outbound links improve your ranking[/QUOTE] Actually, they can help by improving the quality and relevancy of your site. I've seen rankings improve when quality, relevant links are added. [QUOTE]* Submitting your site to the search engines too many times will get you banned[/QUOTE] Yes it can. [QUOTE]* Links from … |
 | For the most websites, there is no difference between a dedicated vs a shared IP for ranking algorithms. There are, however, rare cases could make a difference with a shared IP: 1) The shared IP address is hosting sites that are banned for spamming or other reasons (or the IP …  |
| | Both Alexa and Compete have thin data and are not really accurate. You can use them to get rough indications on traffic and keywords, but don't take them literally. In many cases, I've found them to be way off the mark. If you are looking for which is "better", I'd … |
| | This varies widely based on what you are capturing or selling. In classic lead generation (e.g., mortgage, real estate, white paper download, etc) a typical range is from 3-8%, but it can be over 20% or less than 1% depending on factors such as value and traffic targeting. The problem …  |
| | That is spam, or at least misuse of the tag. I don't think you will face a penalty but I'll bet the search engines will not give you any lift from using <Hn> tags this way. The conventional wisdom is that using <Hn> tags correctly will give a little boost … |
| | If your site really got banned from Google (no pages in results at all, even when you search on exact text), assuming you have corrected all of your violations you can ask for reconsideration. To do this, see [url]http://www.google.com/support/webmasters/bin/answer.py?answer=35843[/url]. |
| | Ultimately there is nothing you can do to hide any source code that is served to the browser. Any attempts to hide that can be bypassed by simply using an HTTP viewer or other tool that reads directly from the webserver bypassing a browser (e.g., the HTTP viewer at [url]http://www.rexswain.com/httpview.html)[/url]. … |
| | Only Google knows for sure. The conventional wisdom is that page rank for a given page is divided up across the links on that page to other pages. Thus, 3 links to one page might get a little more weight to that target page, but at the expense of other … |
| | Search engines, including Google and Yahoo, will definitely find and index text with display:none and hidden. Lots of examples out there. For example, do a Google or Yahoo and search on [INDENT]seattle real estate science recreation trulia[/INDENT] You will see this page in spot #1: [INDENT] [url]http://www.trulia.com/real_estate/Seattle-Washington/[/url][/INDENT] If you view … |
| | To answer the specific question "Does W3 validating code help SEO", the answer is no, it does not. However, having invalid code on your page could [B]hurt [/B]your SEO, and that is why it is considered a best practice to validate your code through W3C compliant validators. The reason is … |
| | Actually, Google will now crawl and index some portions of Flash. See [URL="http://googlewebmastercentral.blogspot.com/2008/06/improved-flash-indexing.html"]http://googlewebmastercentral.blogspot.com/2008/06/improved-flash-indexing.html[/URL] I'm starting to see this work, with some Flash menus being followed and content indexed in Google. Of course, Yahoo, MSN Live and others are not there yet, so Flash is still invisible to them and they … |
| | Here are a few best practices for creating good title tags, meaning they help pages rank better for your target keywords, and are inviting to users who see them in the search results so they are more likely to click on them. 1) Use good keywords that are also in … |
| | Don't bother. Build a site with good content and get links from good quality sites, and you will get crawled. No need to submit to any of these engines, especially meta-engines like dogpile that pull from other search engines. John Erickson << signature snipped >> |
 | I'm not sure what the "problem" is here. It does help a page rank better for a given keyword if inbound link text includes that keyword. However, this is not the only factor, just one of many. So, a page can rank just fine if it does not have backlinks … |
| | You are correct -- you need the town or other location name in the body text of the page. You should also have the name in the page title, meta tags, headings, alt text and other areas (with sufficient but not excessive keyword density), as well as in anchor text … |
| | Putting pages into folders should have very little, if any, impact on rankings. There is some evidence that pages within many levels of folders are given less weight than pages in top level folders, but the difference is slight, if any, and I've never seen any difference for just one … |
| | Don't fool yourself that just because you use robots.txt or rel=nofollow to "exclude" a page Google will not look at that page and evaluate it. Google has separate algorithms for detecting spam, and these do not behave the same as those that actually index pages. I've seen several examples of … |
| | Re: Dynamic Tags First, if the content of your header tags (I assume you mean title, meta description and meta keywords) match the body content of the page, Google will not consider this "fishy", and in fact this is a best practice. Also, having all the title/meta tags duplicated on your inner pages … |
| | For the long term, you are better off creating country-specific domains, and building up links for each. Google and other engines will give preference to county/language-specific TLDs (top level domains) for searches from those countries or in those languages, so leverage that advantage. I think over time this will give … |
| | Don't fall for it. Directories don't really work anymore, and doing mass submissions like this can get your web site banned. |
| | LSI is a term that now has multiple meanings. It is related to the term "Latent Semantic Analysis" (LSA), but refers to the practice of using LSA for indexing text. From an academic standpoint, LSA is a set of methodologies for analyzing the relationships of terms used in written text. … |
| | Re: Link Exchange First, the Google link: command only shows a subset of links, and usually only the best quality links. If that is what you are using, I'd suggest you look at the Yahoo linkdomain: command results, and also sign up for Google Webmaster tools and look at the link lists within … |
| | Re: Meta Tag The meta keywords tag is not given much (if any, in some cases) weight by search engines, but since it is easy to populate I think it is still worth doing. Other areas such as title tags, meta description, headings and body text are much more important for SEO. Put … |