canadafred 220 SEO Alumni Team Colleague Featured Poster

Personally I do not spend any time whatsoever on off-site ranking factors. I work on business web sites, normal stuff not meant to get anybody rich quick but intended to get a market share of the qualified traffic available from keywords and keyword phrase searches specific to the products or services that ther normal business web site offers.

From years of experience in "white hat SEO", in order to highly position web pages, a business Internet marketing strategy usually needs a combination of three components:

  1. a general web site that is easy to navigate and well-optimized (highly crafted content, good internal linking structure, optimized tags and attributes, logically named images and web pages ...)
  2. a somewhat separate evolving corporate blog
  3. an ongoing social media campaign

These three components are integrated, cross referencing each using anchor links (textual links), they share the same look and feel, have the same logos etc. This is itself is sufficient in appeasing the search engine and the best part is thatr it is all fully in my control. It is difficult to base on SEO strategy on things that are beyond my control. The key to good SEO is to build from scratch and then keep it updated with fresh content. If other web site designers chose to link to my stuff that's great but unlikely. Often I read how "related" or "relevant" links are the best type of backlinks to acquire. Sure, that makes sense but if I have a service most …

canadafred 220 SEO Alumni Team Colleague Featured Poster

AssertNull makes a good point. The highest ranked web site isn't necessarily the best web site for a searcher to visit. Often the high rankers in general industries have the least competent service to offer but can appear to be significant players in the industry. That's the illusion a web site can project, it is, however, a marketing strategy for the web site owner. To rank a web site that deserves to have high ranking because of its impecable services is not enough on its own merit. Yet, these great service providers can rank well and their keyword positions can be long lasting provided the web site owner is regularly evolving well-crafted content. Ideally, a great service has an excellent Internet marketing strategy and also well-optimizes the web site components then it is completely natural that the search engine will sooner rather than later, deem their web pages important results for keyphrase searches. The web pages will not only rank well but the targeted visitor will arrive at a meaningful, obviously important web site. |This is what makes the best conversions of all. This is what makes the telephone ring with new clients. It's both a sound Internet marketing strategy and good SEO. Link manipulation is the SEO weenie's way to help cast the illusion that a web page is important. Linking startegists are barely search engine optimisers at all. The ones that can actually rank web pages in meaningful keyphrase competitions are merely link building specialists, many of which …

canadafred 220 SEO Alumni Team Colleague Featured Poster

I deleted all my video a few years back and now need examples of my music video creation skills. I've tried several ways to get the videos back but I cannot even find their Youtube locators. Thanks for your time.

canadafred 220 SEO Alumni Team Colleague Featured Poster

Actually, there is SEO in social media marketing. Take Youtube for example. Videos get ranked and are subject to algorhythmic interpretation. That is why it is important to include a keyphrase rich Title and well optimized description for each video inasmuch the same way you would perform SEO on a web page. That's a pretty clear example of the need for SEO in a Social Media Marketing Strategy; as these two distinct online marketing approaches have continued assimilating over time.

canadafred 220 SEO Alumni Team Colleague Featured Poster

What is more important for the web site? Consider that for a moment. You can control your own web site, its pages, its content etc but you cannot control what happens outside of that; who links to who or what. What do you think is more important? You can change things on-site, you can tweak paragraphs and image attributes. That sounds quite important. You can reword a web page Title. That's important shit in SEO. Johnny Twofacefingers in Brazil may or may not link to your web page. Is that important? Does that sound earth shattering to you? Who cares!

canadafred 220 SEO Alumni Team Colleague Featured Poster

Link building is not in itself search engine optimization. Link building as the sole tactic in an SEO strategy is like having some cheap icing for a cake. You got to bake cake man!

And about the other part of your question, the "traffic" you may have received in the past is barely related to the traffic you may get in the future, barely. Traffic patterns are important when establishing trust with the search engine but unless things evolve on site the search engine will lose interest. It wants new stuff from a trusted site, fresh brand new stuff man. Take out the bong and contemplate that for a while then get creating content. Out.

canadafred 220 SEO Alumni Team Colleague Featured Poster

... but but but the question was in English. Stupid me thought it implied crafting content in that language, the one the search engines devote the most energy in understanding the natural patterns of language use and in developing its most ingenious ranking mechanisms, artificial intelligence technologies, mapping technologies ...

canadafred 220 SEO Alumni Team Colleague Featured Poster

Your web page web-development-services.html claims you already perform SEO and yet here you are begging for SEO 101 advice.

canadafred 220 SEO Alumni Team Colleague Featured Poster

You'll likely need to develop some content. That'll require you write paragraphs, headings ... You'll likely want to throw in a couple of optimized images. What I mean by optimized is that they are logically named and make good use of the "alt" or "title" attribute to the image tag. Then you'll likely want to slap in some social media triggers so build yourself a neat fan page and spread the news. Then maybe you'll want to consider creating some more valuable, unique and obviously important content and do that for a while. In the process of crafting caliber pages I'd consider linking the stuff together internally using keyphrase rich textual anchor. Another thing you may want to consider would be to master the English language so that you naturally write well. That'll help things out a bit more. G'luck!

canadafred 220 SEO Alumni Team Colleague Featured Poster

From my observations, Google won't necessarily indicate every web page it is aware of exists within a domain regardless of how you bait it, particularly if the web page is extremely similar to others within the domain. The fact that it doesn't indicate it is aware of a 404 page is logical.

canadafred 220 SEO Alumni Team Colleague Featured Poster

the site seems fairly well optimized, keep evolving it and it'll likely build more trust with the search engine over time. Steer clear from artificial link schemes, develop a more powerful internal linking structure instead. You're on the right track though. Make sure your textual content is original.

canadafred 220 SEO Alumni Team Colleague Featured Poster

hey, you really need to think out of the box on this one. The acronym idea is not a good one necessarily from a search engine optimization perspective unless you want to capitalize on the keywords in the acronym. Ideally you'd want two web sites that are completely differently constructed, one keyphrase rich and the other the easy to remember acronym. You can anchor text cross link them fairly extensively for an SEO boost particularly if one was a blog and the other a very user friendly static or flash site, likely the acronym.org . The other thing is about the .org extension, it is much more search engine friendly to have either a .com or a country specific extension, in my case a .ca .

There's a couple of things to consider while you develop a strategy to deal with the board :). I'll get back to this discussion to see where it has gone ... best of luck.

canadafred 220 SEO Alumni Team Colleague Featured Poster

Disallowing the link in a robot file doesn't remove it from the face of the Internet nor does it stop the search engine from continually acknowledging it's existence.

It's all such a waste of time in 2015. Because of excessive manipulation over the years, the vast majority of links haven't much good or bad influence to begin with, if any. It surprises me to observe web developers still trying to link juice-up their web pages rather than building better, evolving content for their web pages. Deploying any artificial link building strategy is a worse thing to do today than ever before because it can only be done poorly, all the clever ways to manipulate links have already been exhausted.

canadafred 220 SEO Alumni Team Colleague Featured Poster

Depends. If it is just a handful you can try contacting the webmaster to physically remove them and that may work. If it is many "bad" links then you may be out of luck. The thing to remember is to NOT try to manipulate your backlinking strategy by artificially building links. Let backlinks generate themselves naturally, or not generate themselves altogether. I honestly don't think it matters much either way if your web site has already established trust with the search engine because of its history of offering evolving and valuable, uniquely important content.

canadafred 220 SEO Alumni Team Colleague Featured Poster

"...fireworks are called crackers..."

oh my is this awkward. hey how ya' been almostbob? ya. so for all you folk reading this thread and saw my earlier response, please negate it as I haven't a clue what I was thinking. crackers. wow man cracked myself up laughing at myself. major oops on that one Freddy boy. ok. time to go now ... pretend I'm working

canadafred 220 SEO Alumni Team Colleague Featured Poster

You gotta' be joking. This web site has nothing to do with buying crackers. The pages appear to be for a fireworks store or some other odd intent. The keyphrase "Buy Crackers Online" is so uncompetitely searched that if you can impress someone by getting a silly page to rank for it then you'll be a pretty good salesman but it won't impress me much.

canadafred 220 SEO Alumni Team Colleague Featured Poster

http://www.daniweb.com/business-exchange/jobs-and-resumes/52 have a look here for job opportunities and to post your resume

canadafred 220 SEO Alumni Team Colleague Featured Poster

oh that's one of Google's greatest tricks. The search network is the actual search engine results pages where your ad may appear based on keywords mostly.

The display network, on the other hand is an entirely different beast. It means the Adsense web pages that your ad can appear on based mostly on them having remotely similar keywords as your ad campaign dictates.

What's the difference, well, on the search network your search engine ads are more likely to get clicks from actual searchers looking for your product or service whereas on the display network most of your search engine marketing budget is eaten up by click throughs motivated in revenue generating for the Adsense publisher from his remotely related web pages filled with search engine ads.

In other words, one can be an effective form of search engine marketing, the other, a big fraud as far as I'm concerned.

And you ever feel comforted thinking that Google admits to having less than 0.1% click through fraud rate even though independant research calculates click-through fraud from 35-70% (making it a $4B annual fraud). You decide though and experiment yourself but I have trouble believe anything that comes from an American corporation especially one with such a silly corporate motto as "Do no evil."

canadafred 220 SEO Alumni Team Colleague Featured Poster

learn how to read

mattylad commented: hahaha, best advice +0
canadafred 220 SEO Alumni Team Colleague Featured Poster

You'll likely see localize search improving. Social media will play a more important role in acrediting local business listings. Google+ will be vital in the scheme of evolving these things but Facebook triggers will be basically non-existent in Google results.

If I was to predict anything at all search related it would be that Google will experience a bit of trouble internationally as a result of ongoing Snowden revelations. But they won't be alone. Microsoft, Facebook and Apple will suffer a bit from that internationally too.

mattylad commented: mobile also , fully agree with you +0
canadafred 220 SEO Alumni Team Colleague Featured Poster

The update on that day has been kept a corporate secret.

canadafred 220 SEO Alumni Team Colleague Featured Poster

Get a google+ business listing, go through the branding process with your domain.

canadafred 220 SEO Alumni Team Colleague Featured Poster

OMG. The OP complains that he has backlinks but no rankings. To suggest that he pursue even more linking is prosposterous. CONTENT! Create well optimized web pages in an evolving web site with exceptional and unique content and ... backlinks or not ... rankings will come.

almostbob commented: Content is KING +13
canadafred 220 SEO Alumni Team Colleague Featured Poster

Increasing your web pages' Google PageRank in itself will not necessarily affect where the web page ranks in the search engine results pages. As a matter of fact, under normal circumstances, Google PageRank seems to have little effect on rankings. Increasing Google PageRank through link building campaigns will definitely increase the amount of times a web page is requested and thus increase "traffic" but little of it will be actual human visitors who are interested in your web page's content. This could be good for Internet marketers who just want visitors to click through the ads that appear on their web pages but isn't good for "normal" buisnesses. Most traffic coming from artificially linked-up web pages will be bots, crawlers, general Internet noise that are following links. Go nuts though. Get out there and get yourself tons of links.

... the telephone still won't ring with new customers ... this increasing your web page's Google PageRank is the perpetuating illusion that the search engine creates to keep you linking and clicking ...

canadafred 220 SEO Alumni Team Colleague Featured Poster

oliversmith makes an interesting note. From my experience, increasing backlinks artificially and pursuing Google PageRank goals essentially has little effect when it comes to ranking web pages in the results pages. Web pages with a PR0 can compete with web pages having much higher higher PR values, provided they contain important content, uniquely well crafted and from a historically trusted domain.

canadafred 220 SEO Alumni Team Colleague Featured Poster

Good SEO content writing is not about density. Keyphrases may appear in paragraph content as a natural result from the writing process itself, or they may not.

canadafred 220 SEO Alumni Team Colleague Featured Poster

I don't think I've submitted a web site since 1946. People still do that?

almostbob commented: 46? +12
happygeek commented: I remember when SEO was done using tin cans and string... :) +11
canadafred 220 SEO Alumni Team Colleague Featured Poster

umm ... how about writing legible and interesting blog articles for other human beings to appreciate.

canadafred 220 SEO Alumni Team Colleague Featured Poster

I suppose if that's your set due course to online success then some simple advice could be to learn how to write well in English. ciao

canadafred 220 SEO Alumni Team Colleague Featured Poster

Well looks like Google (the company whose corporate motto is "Do no evil") was implicated by the Snowden leak as vastly co-operating with other Internet companies and the American government to find and collect as much international private data as possible about as many foreigners as posiible. Things like telephone calls made, emails sent and recieved, social network activities, web searches and subsequent web page visits ...).

My question is about money. How much money was Google paid to spy on us for the Americans. Surely this incredibly heartless corporation did not barder our private lives out of the goodness of its heart. This spying by Google goes way back too, long before they captured all our home network passwords with their Google maps mobile, long before they introduced "personalised" search to tack search history, videos watched, web pages visits ... bad Google. This is only the tip of the iceberg. The implications about Google's obvious breach of public trust and even more damaging revelations about the search engine's covert activities will surely follow.

canadafred 220 SEO Alumni Team Colleague Featured Poster

You are too focused on satisfying search engines rather than your Internet visitor.

canadafred 220 SEO Alumni Team Colleague Featured Poster

I'm not much of a PPC fan but seeing that your question has been left unanswered for a couple of days I did a bit of research for you.

There seems to be three distinct types of PPC (Pay Per Click) advertising.

  • Search Based PPC
  • Content Network PPC
  • Demographic Based PPC

This article entitled 3 Types of PPC by LucidLead clearly explains each.

canadafred 220 SEO Alumni Team Colleague Featured Poster

Evaluation. Evolution. Likely evaluation. The best tool to evaluate a web site's SEO strategy is the brain. You may get hints of how successful a strategy is using Google Webmaster Tools, Alexa, auto searchers ... but actually performing searches and assessing things like a keyphrase competitor's web page's content, your own source coding, navigation system, external influences, quality of traffic ... these things require actual mental work and experience that cannot be replaced with any single technology, yet.

canadafred 220 SEO Alumni Team Colleague Featured Poster

1.
Crafting content is key to succesful blogging, in SEO. This may not necessarily generate many readers but will bring in "qualified" traffic. In writing well, I mean using the reach of the English language. Proper grammar and spelling are imperative. Intelligent copy is non-repetitive so keyword phrases need to be supported using related words that the search engine can detect. Using synonymous keyphrases, altering prefixes and suffixes, abbreviations, acronyms ... these language components can brincg a sense intelligence to your post, enforcing the important words. The search engine understands the difference between a well-crafted post and a copy/paste/modified/monitized/linked up piece of puke that's not likely worth its crawler's visit.

Here's an example a group of related words I would use in the copy : Bed and Breakfast in Toronto, B&B, Ontario tourist accomodations, downtown hotels with free breakfast
2.
Another thing is that you can emphasize keywords lightly using Bold or Italic or increased font size ... use the blog tools that could help highlight important keyphrases. Heading is a good one too.

3.
Always use keyword labels to create cloud or category gadget. These are naturally born internal links that generally have more value than most types of incoming links.

For Successful Blogging - Write Exceptional Blog Post Content
canadafred 220 SEO Alumni Team Colleague Featured Poster

#1 SEO Tip - learn how to write well.

canadafred 220 SEO Alumni Team Colleague Featured Poster

Blue Hat? I think the term a creation of Blue Hat SEO (an Internet marketing company). In the context they created for the term:

Blue Hat SEO = Black Hat SEO

.

In general, these are the accepted hat shades of SEO.

Black Hat SEO - disregard for quality content guidelines
Grey Hat SEO - practices trendy search engine manipulation
White Hat SEO - follows the quality content guidelines
.

Then there's the newbies to search engine optimisation:

Green Hat SEO - usually engages in Grey Hat techniques because they are new to SEO and have no clue about hat shades nor what they are doing in their search engine optimization strategies. These types are ethically salvageable.

canadafred 220 SEO Alumni Team Colleague Featured Poster

I think it is a question of building a quality web site with extraordinary evolving content. Supplement that with Social Media influences. Make sure your keyphrases are prominently present in your optimizable web page components (title, internal anchors, in paragraph, headings, logical naming of images and web pages, tag attributes etc.). Don't overdo it however. Make each page completely unique to the Internet. You writing must be immaculately crafted. Exercise the extent of the language using such language components as abbreviations, synonymous keyphrases, pluralization, altering prefixes and suffixes etc. Avoid excessive repetition of keyphrases within your content. Write intelligently. You may have to be innovative to overcome your keyphrase competitors but there is no question that indisputably important content will outlast spam.

canadafred 220 SEO Alumni Team Colleague Featured Poster

It's easy. You require to be a human being with a bank account and a web site.

canadafred 220 SEO Alumni Team Colleague Featured Poster

... yet your profile signature is well written and quite elaborate, something smells fishy here ....

canadafred 220 SEO Alumni Team Colleague Featured Poster

If religions truly desired its practicioners to live free and at peace with the world around them then they would not exist. To live at peace within myself means living in reality and in the moments of the todays. To be free to make my own choices implies trusting my own conscience and ceratinly not some dogmatic and archaic imaginary dictatorship (aka god).

canadafred 220 SEO Alumni Team Colleague Featured Poster

Actually, from looking at the way you compose forum posts, I have a real hard time believing that any content you write would merit better ranking than an established keyphrase competitor.

What comes to mind is that the content of the aged site hasn't changed in a very long time and you show up offering the search engine fresh content, regularly.

I also have to wonder how important your keywords are. It's feasible that even you could outrank a trusted domain in obscure, rarely searched terms, but probably not easily.

canadafred 220 SEO Alumni Team Colleague Featured Poster

I wouldn't.

Approximately 99.92451% of directory listings are a complete waste of Internet real estate. Their only purpose is for self-preservation, usually to attract click-throughs on their site's ads. Their links that they return back to your stuff is often "no-follow" or contorted elseway and of very little value to the Internet and to the search engine. That's a new word elseway.

The reasons why people want links so bad is in hope that the search engines considers their web page important because it has a whole whack of spam links pointing to it. This silly illusion the search engine is quite familiar with.

I would suggest you concentrate on writing important content rather than manipulating your content to appear to be important.

almostbob commented: spot-on as always, hope the op took note +12
canadafred 220 SEO Alumni Team Colleague Featured Poster

The formula for this is easy.

w+kw=t

words + keywords = total words

Another way to look at this common SEO conundrum ... the number of keywords that should be included in the sum total of all words is directly proportional to the number that will be included.

... I could complicate this a bit further ...

In other words, it will amount to be precisely no more or no less than the total number of actual keywords. As the ratio between words and keywords variates only slightly between authors, factoring in all the other elements that could influence the average total number of repetitions per author causes my formula to differentiate exponentially according to the sum of the average total keyword frequencies.

canadafred 220 SEO Alumni Team Colleague Featured Poster

I tend to agree that social signals will increasingly factor into the results pages, particularly G+ business pages. On that note, I'm not convinced that amassing a huge following will have much as much an effect as frequency of posting.

In 2012, Google+ will be the spammer's dream; copy/edit ridiculously/paste away!

canadafred 220 SEO Alumni Team Colleague Featured Poster

oh that happened to me once, knocked down 10 of my sites. I moved to a better server.

canadafred 220 SEO Alumni Team Colleague Featured Poster

Let me see if I have my history right.

The Open Directory was created a long, long time ago, with the intention to essentially to be a leading search engine on its own merit. Instead of hiring editors to maintain the database they use "volunteers" that approve listings, edit titles and descriptiones etc. This "open" system worked well for a while and everyone was super horny to get a good ranking from the ODP.

The Open Directory evolved into DMOZ a few years later and ultimately was taken over by Google to act as a sort of Directory option in search, similar to Yahoo. Well, this concept didn't work out very well at all because of the amount of control the "volunteer editors" had over positioning one web site better than another. Because of the human influence on search results, the project became corrupted. Rumours were circulating that "ODP editors" were accepting bribes by eager web site owners (especially in competitive keyphrase arenas) and ultimately some of these cases were proven. DMOZ (the old ODP) lost a bunch of credibility but Google stuck with it and put it on the back burner; but never has fully disengaged it.

Nowadays the ODP is a big joke, a big fat useless joke that somehow survives, who knows how and who knows why.

pritaeas commented: Right +7
canadafred 220 SEO Alumni Team Colleague Featured Poster

I have no idea. Unfortunately, I have fast come to the conclusion that neither has Google... :(

The bottom line for the search engine is to make profit. Their corporate motto "Do no evil" has been a farce from the get go. Fair play and ethical treatment of a customer's marketing budget are things of a distant past. There are just too many Internet marketers driving their mandates in today's search world and too few educated users who actually understand the advertising programs.

Most Internet consumers are completely clueless as to where in fact their search engine advertising money is being distributed.

So, how can a search engine stop exploiting the hyperlink at this stage? I don't think in themselves they are able to straighten out. The search engine definitely needs regulation at this phase of its evolution. Things have gone haywire again and there is no one there to protect any of us.

happygeek commented: Well said +12
canadafred 220 SEO Alumni Team Colleague Featured Poster

Having multiple web sites performing separate functions is a good idea. Make sure that you cross-link them in a way that gels the relevance and highlights the important web pages (most likely the various landing pages).

You can use the same addresses and phone numbers, try to present them uniquely and position them in different places ie: on one web site put it in the header, another the footer, sidebar menu ... The search engine understands that often it requires more than one web site to deliver information logically.

Your web sites would work better if they each had their own unique architectecture (coding and layout mostly but navigation system too). Create some in a blog format to facilitate variation.

It is not wise to use the same copy (paragraphs) across multiuple web pages. The search engine will deem one more authentic than the others but award little value to the duplicates.

If the product description is supplied by the manufacturer chances are that it is already somewhere on the web. Take the time to rewrite generic content that you cannot avoid using to describe your products.

JamieLynnSEO commented: :) Thanks +1
canadafred 220 SEO Alumni Team Colleague Featured Poster

No, not a complete waste of time I suppose. I often wonder if there's any natural ranking influence for paying listings. If there is, then to me it seems of an insignificant SEO advantage. But probably not a complete waste of search engine marketing money, somehow.

I always try to think what I can get for free. What can you get in SEO for free? ... hmmm ... free ... oh ... high ranking web pages in the organic listings for competitive keyphrase searches. I try to go for that; try to get a little more on-page/on-site search engine optimisation know-how along the way to boot.

almostbob commented: tru, and wonderfully understated +5
canadafred 220 SEO Alumni Team Colleague Featured Poster

What is White Hat SEO? How many things or techniques are included in it? Can anyone tell me how it proves better for getting search engine result?
Guide me on this subject.

White Hat SEO, ethical search engine optimization, usually describes the process of preparing webpages to be search engine friendly according to quality content guidelines.

In general, White Hat SEO concentrates more on the on-site ranking factors rather than manipulating the off-site ranking influences.

The advantages of deploying ethical search engine optimisation is in ranking web pages. The behaviour of high rankings webpages are more predicatable, they are more easily attainable and then more easily sustainable.

sagive commented: Great answer +2
almostbob commented: ethics, cant overestimate the import of that word, on SE results +5