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Pew Internet Study just released a report today stating that first the amount of people viewing online videos have doubled since 2x and also that men spend more time on YouTube than women. To see the report: [url]http://www.pewinternet.org/Reports/2009/13--The-Audience-for-Online-VideoSharing-Sites-Shoots-Up.aspx[/url] So knowing this insight, let say you are launching a new game …

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Is there a time when the social media activitied of the parent company would mesh with social media activities of their affiliates? I think it is a case of striking the proper balance but I could be missing something.

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Would you add Facebook Connect as an option for members to sign in and share their activity on your site to their facebook wall? Or why not? As a user, I personally opt out of Facebook connect at times and prefer to sign in as a new member. Why? Well, …

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Harris Interactive just release numbers about Twitter and Twitter users. The most startling part for me is that with monthly growth in use of 1300% and over 68 million users, 69% of the users still say they do not know enough about Twitter to form an opinion on it. If …

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I have a client who is in the travel industry and they are contemplating using paid blogs or blogvertorials to try to generate greater interest. I advised them to make sure that whoever they hired that he blogger state up front that they are being compensated for the blog. Overall, …

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Has anyone established a best practices document in terms of social media and online community marketing? I have been looking to see what is out there and there is not much. It looks like the social media world is waiting for someone to step up and present a document. Anyone …

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I found a the best practices and case studies in this site and wanted to share it to the members of this site: [url]http://business.twitter.com/twitter101[/url] What do you think?

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I recently heard about an iPhone App that is very popular in Washington DC that helps people who want to cheat on their spouses by connecting them to other potentially unfaithful people. While this particular one is disturbing, is it fair to say that their are iPhone apps that could …

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Anyone who has gone onto facebook has seen the various community games and groups that everyone is always inviting everyone they know to play or join or support. And many people do so because all of their other friends do. In the 70's there was a book called Groupthink and …

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I was looking through some old posts in one of my linkedin groups and I saw one where the question was asked as to whether or not the groups should keep accepting new members. The premise was that the group was big (10,000+ members) and they were accepting 30 new …

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Seth Godin helped popularize the crowdsorcing concept. For growing an online community, do you think crowdsorcing helps communities grow? I do think it does help but I do believe their should be designated ownership/s as well. What do you think?

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Has anyone heard of or used Xing, PartnerUp, Biznik, or Spoke? I was just reading a post about them on Linkedin and it was pretty vague. I guess they are alternatives to and similar to Linkedin.

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A few years back in response to the more offensive e-mail spam purveyors, the federal govt. came up with the CAN-Spam regs. At the time I was working for a company that did a lot of marketing to their customers via e-mail and they were forced to curtail their activities …

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One of my clients asked me when is it proper to try to convert an online community member to a client. My client has three people who are constantly posting questions of increasing complexity about whether or not their software solution can address certain problems. My client feels they are …

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Do you think that images should be allowed in forum signatures? What happens when too many members post huge images in their signatures?

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Do you think its good to have a rewards program and does it really draw traffic? The rewards program in this case is paying members points for signing up and paying them when they comment and a bunch of other ways. Each point is worth a penny. Can you please …

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Stand for Return on Engagement, which it looks like is another possible quantifying metric for social media. Saw it mentioned in one of my Linkedin groups and the question was how to assign a dollar value to ROE so as to present a way to prove the worth of the …

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One of the other forums I participate in had a question about how to charge for Social Media Activity. Here was my response... I tend to follow the basic guidelines. If you are blogging charge by the word, it you are micro-blogging charge by the post, if you are getting …

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I attended an alumni career networking event last year where one of the panelist's business was managing social media accounts for celebrities and brands? I have started to do research on this topic and would like to know where someone should start or look at? I know Ashton Kushner and …

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Here on Long Island there is news that the families that owned Fortunoff, the once great hi-end retailer in the tri-state area, has re-acquired the intellectual property of the original company and they are looking for a way to relaunch the brand after succumbing to the economic downturn earlier this …

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I just read an interesting article on examiner.com about a local comic book store in San Fran that uses online and offline social activities, in support of one another, to build and grow the business Here is the link...[url]http://bit.ly/1mK0Sa[/url] It is an interesting concept of using the traditional offline social …

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I am working on developing a social media marketing strategy on Excel and thinking of everything and anything that can identify and strengthen the connection of the client's business in the social media community. So I have included: 1. Business Identity and branding - associated keywords and phrases. 2. Business …

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I was just reading a blog by a social media and marketing teacher and he used a term, Return on Conversation, that he then seemed to dismiss. But I am curious if there is a way to measure return on conversation in social media. I do agree with his point …

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One pharmaceutical client of mine was very cautious of executing many social media tactics because of federal regulations. What legal concerns have you experienced in growing an online community?

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I wonder if Yahoo's new look will help increase visitors to the site and make it grow. What do you think? [url]http://mashable.com/2009/07/20/yahoo-homepage-makeover/[/url]

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I was reading a site where the author listed the following 3 barriers for companies in terms of acceptance/involvement in Social Media Marketing: 1. The Business Case: most need hard data to justify the investment of time, energy and resources (people) in social media. 2. Limited Understanding and Resources: few …

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Over on Linkedin someone has a poll up asking which of 5 obstacles is the greatest in terms of engaging in social networking at the corporate level: - Cost - Security - Executive buy-in - Administration - Time wasting for my part, I answered security but for one of my …

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I was just in one of my Linkedin groups where a question was posed asking the following three sub-questions: 1. should you moderate a forum/site or allow unfettered freedom of speech? 2. are there any contexts where you should never moderate? 3. Are there any website currently that you know …

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I have made the point in numerous posts that not all social media is good for all industries. My new question has to do with prioritizing your social media activity if you have a small staff or no staff. For example, I consult with a start-up that is looking to …

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I just thought I will start a thread to see how we are using Twitter. There is a lot of hype around Twitter and it has seen a significant growth in user accounts and profiles. I use Twitter for creating a network of web designers in UK and we share …

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