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I recently established some web hosting for one of my clients and the hosting company package included some free advertising credits for Google Adwords and Facebook advertising. While I have experience with Google Adwords I have none for facebook. Does anyone have any experience or results they care to share? …

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The majority of the discussions about Social Media's role in business has been related to marketing. But does Social Media also play a similar role in CRM? I think so as social media offers new channels for your current customers, as well as your prospective clients to reach you. What …

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We have all seen blog posts that seem to go on forever or forum posts that seem to run on and on before getting to a point. Is twitter with its 140 character limit going to influence what is acceptable for post lengths in terms of traditional blogs and forums …

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Many websites have Google Analytics as their web analytics tool. Though GA is easy to use, there are many features that require knowledge and experience. Thus, how would you prepare to learn GA as soon as possible? My tips are: 1. Create a GA account and add some of your …

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On a number of different forums and in a few articles I have seen these statistics: • Twitter users grew from ½ to 7 million over 12 months • Working adults are main audience • 35-49 year olds are 42 percent of users • 2-17 year olds are 4 percent …

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In one of my Linkedin groups a question was posed as to whether Social Media is a tactic or a strategy? Not many people have responded over there and I thought I would pose the quesiton here. For myself, I think it is both and the ration from one to …

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As many of you (probably all of you) know, unless you adjust your privacy settings your photos could be used by Facebook in ads on other pages. Could this affect business related pages that have photos of company personnel? And how many of you who are managing coporate facebook presences …

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Some time ago, I started a thread about Freemium models as a way to entice visitors to sign up. Now, I saw this very interesting post on Mashable about the various business models online businesses use to grow their community. So what do you think? [url]http://mashable.com/2009/07/14/social-media-business-models/[/url] I am working with …

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According to a recent study by the Financial Times, 77% of C-Level execs participate in webinars on various topics. Would this cause you to have your company or advise your clients to begin producing more webinars and to start a YouTube or Vimeo profile if they do not have one …

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Have you ever chronicled your site's or products launches and posted on Youtube? Has this approach helped increase the amount of targeted visitors to your site? Or are you planning to do so? Form an SEO and traffic perspective, it can be beneficial.

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I just read a blog that talked about building one's own reputation as a thought leader on specific topics or industries as a way of maximizing the reach of your social media marketing plan. It seems like a no-brainer to me but if your company does not have a stand …

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I was just looking at an interesting presentation I found on SlideShare on this subject and one of the slides presented the following 2 facts - A London School of Economic study showed that a 2% reduction in negative word of mouth increased sales 1% - A Dell study on …

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On a lot of the forums on Linkedin there are discussions about setting up dating web sites. One story I saw said that the biggest growth niche in social media are dating sites. Out of curiosity, how many of you would put up ads (like google adword-type ads) on dating …

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Hi We are using Telligent Community Server version 5. Is anybody familiar with theming on this version. There is a video on the Telligent site regarding theming but it is very difficult to penetrate. I will welcome any advice.

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I've recently learnt of this website, [url]http://www.ijango.biz/freevideo[/url].. and i think i'm interested. Taking extra precautions though before joining. What do you think of the concept? Is it legit? Hope you can help me! Thanks!

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I have seen in some threads on this site and others the question come up as to how much of your social network marketing should be geared towards sales generation. As you are trying to build a community by being seen as a source of info and knowledge and leaving …

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With questions about sales-related efforts in social networking (like the one I posted already) I am curious to know if anyone announces or includes press releases in their social networks. I currently have one client that tweets about them with links to their corporate site and uses one of their …

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As a long time marketer who has worked with traditional ad agencies in the past, I have heard at some events and on some webcasts that many companies are shying away from involving their ad agencies in their social network marketing plans. The big reason is that the ad agencies …

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One of my clients is going to an client-targeted event and they are planning on tweeting from the event for their clients who cannot attend the event. They already have a large number of people who have signed up to follow them. They are wondering what the drop off rate …

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One of my clients have a number of partners who they would like to feature more prominently than the usual reciprocal link page on the corporate website. Has anyone used Facebook or another social network to create some sort of online trade show where your community can look at numerous …

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I just read a blog about how some companies are buying twitter followers and paying them to tweet about their products. The companies mentioned are relatively large but would you pay a small number of people to tweet about your product for a short period of time to build a …

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Unlike so many others, I would REALLY like for mine to be useful and actually popular. There are so many that fails on so many different aspects. To set mine apart, I have taken on the idea of it being a cookbook based site. Using the Drupal CMS, I have …

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Has anyone here used webinars as a way of attracting new members to their communities? I work with a company that does webinars regularly and does them well and now that they are getting into social media marketing and looking to build up their on-line following I was wondering if …

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Does anyone know if there is a way to track the number of mobil users who are participating in an online community? I ask because I was on another forum where there was a similar discussion and nobody seemed to have a clue. As I have a client who is …

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I belong to a number of Linkedin groups and I was wondering about starting one under the auspices of one of my client as a way of creating an advisory group/channel for new opportunities. Has anyone started a Linkedin group and what were your results?

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I am working on a couple online communities and I was hoping some people would know the biggest mistakes you can make while designing a online community. I don't want to run into legal trouble.

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I have monitored social media buzz on particular keywords and brands via qualitative measures and it is time consuming. I found some good approaches like: 1. Google Trends 2. Google Alerts 3. Going to Twitter Search Someone recommended Viral Heat. But its a pay service. But if it saves time …

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Hi I have grown a few online communities in the past and I noticed that if you are trying to plug a service or increase awareness of something through an online community, you also need to track a few metrics. For example on yahoo groups, I not only cared about …

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Have you used Google Trends to access keyword trends? I have used it and it was interesting to see the results for Michael Jackson on the day and time shortly after his death. The results correlate with news reports that Google and Twitter encountered slow connection due to excessive traffic. …

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